Activity Type:
Cultural Event
Date:
Tuesday, May 1, 2012 (All day)
Event Status:
As Scheduled
Location:
Posvar Hall
Event Web Site:
This competition is open to all students who are currently studying a world language. Their task is to prepare a marketing strategy for a designated target market and product. For the 2011-2012 competition, the target country is Brazil and the product is from Bayer's Advanced All-in-One Rose & Flower Care line.
UCIS Unit:
International Business Center
Non-University Sponsors:
Cultural Communications Alliance
Bayer Corporation
Chorus Call
Pennsylvania State Modern Language Association (PSMLA)
World Regions:
Latin America