2016 CCA International Marketing Competition

Activity Type: 
Experiential Learning
Target Audience: 
Thursday, May 5, 2016 4:45 am to 9:00 am
Sennott Square, 2nd Floor, College of Business Administration, University of Pittsburgh

Resource Listing

Here is a sample of materials generated by the 2016 CCA International Marketing Competition or as a result of programming in which they participated.


Intended Audience:
Students, 9-12, Faculty, K-12

On this website, K-12 teachers and students will find all information pertaining to the CCA International Marketing Competition, the CCA's main activity.

This annual activity, which spans over the fall and spring semesters features workshops for students, video conferences, and presentations to prepare the student teams for the marketing presentations.
Student teams from area high schools develop a marketing strategy for a given product in a given international market. Products and markets change annually. Finalist teams from each participating school compete at the final competition event held at the University of Pittsburgh's Pitt Business. The main Pitt sponsors are the International Business Center and the Global Studies Centers. Other area studies centers participate depending on target region.
Please explore the website for current events, past videos, photos, presentations, and resources.

People Listing

Veronica Dristas
Associate Director, Global Studies Center
University of Pittsburgh